Why Test & Measurement Leading Brands Advertise In EFY?

Why T&M Brands Advertise In Electronics For You

Why Do Leading Brands Of Test & Measurement Advertise In Electronics For You?

  • To build awareness about their brand and the range of products offered
  • To increase sales in India
  • To strengthen their brand value, thus influencing customers to pay a premium for their products
  • To attract leading players to become their channel partners, ISVs or system integrators.

Tell Me More About Electronics For You

  • An English monthly publication that's available in print and digital editions
  • The first issue was published in January 1969
  • Positioned as a magazine that helps decision makers and influencers take informed ‘technical decisions’ related to electronics
  • World's leading electronics publication in terms of (1) number of editorial and (2) number of advertisement pages
  • Circulated through news-stands and through paid-subscriptions (57:43 ratio)
  • Print edition is available across India. Paid subscribers span 6000-plus pin codes
  • Print-order varies between 60,000 to 80,000 copies--resulting in an average readership of 500,000 readers
  • Digital editions available as e-zine (Web) and as apps for Android, iOS, Kindle, Nooks, etc
  • E-zine and tablet editions read by 5000-plus readers across the globe
  • Distributed at all leading electronics events of India (20-plus events)
  • Facebook page (design electronics) engages over 782,545 electronics design enthusiasts--perhaps world's largest social media community for electronics design

Who Reads Electronics For You?

What’s the T&M Connect?

  • We publish a monthly series on Test & Measurement Equipment that updates our readers about what’s new in the particular product category in last 1 year
  • We publish 4 to 5 Buying Guides on T&M products—every year
  • We publish interviews of tech experts who discuss latest tech trends or best practices related to Test & Measurement Equipment
  • We publish many high-quality Tech Articles and Application Notes that help engineers in improving their use of T&M equipment
  • All segments of T&M users and T&M-related decision makers are readers of EFY, be it: design engineers, test & maintenance engineers, R&D personnel, hobbyists/DIYers, academicians, CXOs, et al

What Can You Achieve By Advertising In Electronics For You?

  • Establish a direct connect with technical personnel who are either decision makers or influencers for T&M equipment your presence/brand in the Indian market
  • Generate orders for samples, evaluation kits or development boards from design engineers
  • Increase the brand value, wherein customers would be ready to pay a premium for your products
  • Establish or expand your network of channel partners and ISVs

What’s The Proof That Advertising In Electronics For You Works?

The Who's Who of T&M have been advertising with us, repeatedly...

India Is An Important Market for test & measurement suppliers

And Electronics For You opens doors to this market

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